2013-14
INFORMATION TECHNOLOGY INITIATIVES
The Company''s business strategies are well supported by IT proactively
building the capabilities. The Company''s IT leverages strong
partnerships with productand services companies to support business
growth and innovation. This has enabled us to strengthen our core
technology capabilities.
The major highlights of IT initiatives at the Company are:
The Company commemorated 10 years of its path breaking CRM solution,
one of the largest in automotive industry with 4,000 channel partners
and more than 50,000 users.
The Company played a key role in setting up AutoDX, a SIAM ACMA
initiative for electronic data interchange (EDI).
The Company is implementing cloud based employee collaboration tools
which will bring a diverse and multi locational workforce closer,
enabling the OneTeamOne Vision initiative.
The Company is extending its enterprise applications to mobiles through
mobile apps. First five applications have been piloted for Telematics,
Rural Marketing, Dealer Sales Force (CV and PV) and Quality
Inspections.
The Company won the ''CSI Award for the Excellence in IT'' for executing
the large and complex migration of entire Manufacturing Execution
System (MES) platform in car plant.
JLR global expansion to China is being competently supported by IT
capabilities.
All Tata Motors group companies continue to work together on IT
synergies and sharing the expertise.
DIGITAL PRODUCT DEVELOPMENT SYSTEMS INITIATIVES
Product development processes continue to grow on best of the breed
tools and technology solutions, for enhancing product development
capabilities, addressing guality and speed. Capabilities were
developed for realistic product visualization in digital platform for
product style. Bid response mechanisms for specific customers were
developed. Processes relating to early manufacturing feedback in
engineering functions were evolved with state of the art toolsets.
PLM processes continue to mature strengthening the product development
processes across the extended organization.
In-house Knowledge Based Engineering (KNEXT) applications spread
enhanced by deploying 20 new applications in various product design
functions.
Virtual validation as a strategic initiative introduced in the product
development process providing better turnaround time and understanding
of product in the field.
Tools for collaboration of engineering information across multiple work
locations, multiple geographies were developed as part of DRiVE
initiative.
Systems were developed to handle WCQ LI and other guality initiatives.
30 new applications were conceived and developed on in- house pFirst
framework to handle various cross functiona work stream delivery.
Digital Manufacturing Planning (DMP) capabilities enhanced to use
various process documents (PFD, PFMEA, CP, etc) in Pune manufacturing
location.
TECHNOLOGY AND ENVIRONMENT FRIENDLY INITIATIVES
The Tata Motors Group continues to innovate, with a view to enhance the
market share and aims at products which cater to the changing needs of
the customer for both fleet owners and individua customers. Besides new
product developments covered above, some of the key initiatives on
Environment friendly technologies include:
Fuel efficiency improvement through development of advanced driveline
oil formulation in line with previous development of engine oil only
Continuation of fuel efficiency improvement initiatives on commercial
vehicle engines through software features in engine management system
and vehicle level parameter optimization.
Downsizing of gasoline engines using pressure charging technology
(turbochargers) for Co2 reduction on passenger cars.
Designed and developed electric vehicles based on Tata Magic and Tata
Iris, which were demonstrated in Autoexpo 2014. A fleet of small
number of demonstrator vehicles is being developed.
Start of a collaborative initiative to investigate sustainable
synthetic fuels for India and developing nations.
Designed, developed and demonstrated Hydrogen fuelled zero emission
fuel cell bus for urban transportation. Further testing is in progress.
Use of bio CNG in internal combustion engines for vehicles is under
testing.
Unveiling the latest milestone of its advanced aluminium which would be
high-strength, lightweight and the Jaguar Land Rover''s most aluminium
intensive structure to date bringing considerable benefits in terms of
dynamics, safety and efficiency.
Jaguar Land Rover introduced world''s first hybrid electric vehicle with
a diesel engine by bringing down fuel consumption to 6.41/100 km. which
only few years ago, seemed to be totally unachievable in a vehicle size
of Range Rover.
Introduction of InControl Apps in the Cars manufactured by Jaguar Land
Rover to minimize driver distractions.
Collaborative innovation through Investment in a new UK advanced
research facility, the National Automotive Innovation Centre providing
dedicated facilities for an expanded Jaguar Land Rover Advanced
Research Team.
Total Factor Productivity in Indian Companies including Tata Companies - Summary of the report
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